just pokin around and am reading some of your wall posts...so i'm guessing you've had some questions on marketing.
you might want to check this place out. i haven't done it yet. but as a graphic designer i like what they offer. and i also like the fact that there is no committment so if it doesn't work in bringing leads you can always cancel it.
anyhow...i'm planning on giving it a shot in the next month or so. i'm gonna go with the marketing package since it has the google search feature which is most important if you're gonna have a website.
Marketing has never been my strong point so most of my clients have come by word of mouth. Its always good to have a Chiro or an Osteopath for a client, they never fail to give good referral.
Noel is right. Give away what you do to the right people and it will tend to come back three fold.
I just shelled out a grand for a new website which should be up in a month or so. I think it may pull in a few new clients . We shall see.
Find a client who does internet marketing as a profession and ask if they will barter. Get your biz up top on Google and yahoo in the local box. I wouldn't pay anyone any extravagant fees to advertise.
Still, it's rough going here. I'm in hillbilly NH.
If you work in an existing massage business, your best "marketing" approach is to give a free massage to everyone who answers their phones and/or or makes appointments.
If you work on your own directly seeking clients, (while it's more sales promotion than marketing) I suggest you begin by giving a free massage to each of the biggest "gossips" that you know and if they like your work, inviting them to refer anyone else whom they think might like what they have just enjoyed/benefited from. Additionally, after each massage, you could do the same.
"I agree with Laura. You need to talk with him ahead of time and help him realize that the punch card is only for in house. Do you offer a punch card for out calls? maybe you can suggest that and charge him more for the out calls card."
I have a client that purchased a punch card for 5+1@90minutes in house service. He wants to use the card for out call. do I credit the balance of the card to an out call rate and bill him the balance due?
"At the last Ironman St. George (May 2010) Their was a team of A.R.T Therapists / D.C. that came up from Las Vegas. In my conversations with a few of them I heard great things about how A.R.T. has helped the athlete's. Conversely I had a massage…"
I don't recommend to use a free software because sooner or later they will need to earn some money - so cheap will be expensive some day (unless it's Google).
You should look up for a good affordable software, such…"
While it looks like GenBook is going to be committing resources to their paid-for product and making it really good, I know what you mean about the bells and whistles. You may want to look at these other options:
"I would think the ONLY time it is okay to go over is if you do not have another client scheduled and the client you are working on is going to pay for an extra 30 minutes or whatever...I would never want to keep another client waiting or start their…"
"When it comes to my regulars, there are times when I go over. I have one client in particular who always schedules for an hour, pays for an hour, and I usually give her an hour & a half. It's not to win her over, we just get caught up…"
I would answer similarly to yours. The answer I believe is closely tied to where and how you work. It is one of the factors of clients choosing a chain or an individual. Tthere are no wrong answers here if you follow the policies you or…"
"I don't think there ever is a good time to be late to a session. If you are giving someone extra time it should be on your own time and not someone elses. Working more than the scheduled time is a boundary violation. The client was expecting an…"
"I have one more thing to comment on...I have been a therapist for 6 years & have always been bad w/ keeping on time. I have never had one time where a person came back to me & expected extra time, nor have they ever asked another therapist…"