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Mark Volkmann's Blog – October 2010 Archive (4)

Poof! A new client appears. It's Magic!

My 3 year old told me about his magic hat today. Driving him back from

preschool he told me he was playing magician with the other kids and

made twigs appear from his magic hat. Poof!

Got me to thinking about my experience with a lot of struggling therapists who felt like they

had put a ton of energy into developing their skills as MT's, but were

having a hard time getting new clients to come in the door. They were

expecting the same kind of magic. "I will become… Continue

Added by Mark Volkmann on October 27, 2010 at 10:00pm — 1 Comment

How to make $100,000 a year as a Massage Therapist

The typical college grad, after 4 years of school and often tens of thousands in student loan debt can expect to make $30,000 a year or less (if they can get a job at all now). An experienced 5+ year professional in demand can make $60,000 a year. Of course this varies from industry to industry, from city to city, but my point is this: Massage Therapists typically think in terms of hours, most other professions think in terms of a year when it comes to income. And when you start your career…

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Added by Mark Volkmann on October 21, 2010 at 1:30pm — 1 Comment

I Went to Massage Envy Yesterday

I had to experience it first hand. MT's are feeling pretty passionate about how it's affected the industry and I wanted to experience it for myself before creating my own opinion.

So here's what I experienced:

1) I booked a Sports Massage. What I got was a weak Swedish massage that neglected to address my low back, glutes, shoulders, occiput and head entirely. The strokes and technique used indicated a complete lack of understanding of muscle anatomy and/physiology. ( 1…

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Added by Mark Volkmann on October 20, 2010 at 12:29pm — 53 Comments

Ideas and Methods for building a vibrant Massage Practice

20 years of experience starting, growing and managing massage businesses from 1 to 100 people has provided me with unique insights into what it takes to grow and maintain a vibrant massage practice today.

http://www.massagebook.com

Things are changing quickly, and professional massage therapists to adapt and grow if they are to realize their goals of bringing positive change to the world one compassionate person at a time.…



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Added by Mark Volkmann on October 18, 2010 at 6:00pm — No Comments

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