massage and bodywork professionals

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2 non-negotiable ingredients for success

Anticipating a wildly successful future? Doing good work and being nice comes first. Master your bodywork skills, learn new techniques, find the products and tools that help you deliver the best experience possible – and keep getting better. Clients who take time out of their schedules and spend their hard-earned money for an hour of your expertise want to walk away feeling the experience was better than they had expected.

Providing amazing service goes beyond your training and skills, it extends to how you make people feel. Being nice means that you listen to what your clients want and adapt the experience to their preferences. The extra blanket, the soothing music, the way you answer their questions, your smile - all of the little “extra” things add up to an experience that brings them back and turns clients into regulars and vocal fans.

Customers who think you are amazing will recommend you to their inner circle. Research shows that when someone has an average experience they tell less than 10 of their friends. A customer who has a bad experience will complain to 20 people. However, they will tell more people if they receive an exceptional experience.

Perhaps this is a sad statement about the rarity of excellent service. But you can do it – and they will talk about it.

The reach of feedback – regardless of whether it is positive or negative - expands far beyond your immediate community. This is only good for you or your business if your customers are raving about how awesome you are!

Another compelling reason to “be nice” is that 70% of Americans say they are willing to pay a 13% premium with a company they believe provides excellent customer service. Massage competes with other “must haves” in your clients’ budgets. Increasing their willingness to pay for your services means you might see them more often.

Doing Good Work and Being Nice. It makes all the difference.

www.MassageBook.com for more articles on how to build a thriving massage practice.

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