If there’s one thing I’ve learned from blogging about the massage profession, particularly when it concerns politics and/or the goings-on at the associations, it’s that there aren’t any secrets in this business. I’m pretty good at keeping secrets; I wouldn’t be able to write this blog without the help of sources who prefer to remain anonymous. This time the cat is out of the bag--concerning me.

In the next few weeks, the trade magazines will be coming out with an ad from the

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I'm curious…with massage clients, how big a percentage is the physical massage in relation to your massage session, or, to the bigger picture of your massage business?

I can say 100%. Everything I do leads to the end result; a massage that is specific to what the client wants and providing an excellent massage.

I can also say about 10%. As an ‘in-home massage specialist’, I have the time to communicate a gr