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All Blog Posts Tagged 'identity' (2)

How Your Brand Affects Your Business

Branding is an important element for your business; it is the image that you present to the world. What type of image do you intend to present – a serious therapeutic and medically oriented style, more laid back and relaxed or perhaps elegant and elite? You can develop your brand from your business vision, your archetype style or just refine your current style into something more cohesive, definable and polished.

Whether you realize it or not your…

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Added by Shelene Taylor on November 2, 2010 at 1:00pm — No Comments

Can MT Hold Multiple Identities Successfully?

It appears we – as massage therapists - are trying to fit all the definitions of massage into one basket, hence trying to serve all populations with a single, definitive model. Historically, massage has origins from post World War rehab in physiotherapy and nursing, where massage was one of many methods or modalities applied in the larger scope of these two professions. Massage also hails roots from the European spa/aesthetic field and, of course, there are influences from… Continue

Added by Don Dillon, RMT on June 4, 2010 at 10:04am — No Comments